Perhaps You Can’t Get To Mobile From Desktop PC
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A new report from iResearch, a Chinese information consulting company estimates the number of mobile search users in China will more than double to reach 71 million. A whopping 127 million will use mobile search in 2008. The report also predicts a strong interest in search as more content-rich services, such as mobile video and mobile TV, come online.
MyToday, an India-centric mobile Internet portal, will bring the Internet to mobiles for users in emerging markets for whom the mobile is likely to be the primary ( and for many, the only) device to access the Internet.
As the Mobile Web grows much faster than the traditional Web, the migration of content has many implications as Tomi Ahonen points out. This builds on an earlier article he wrote on the transition from PC to mobile device. He suggests that Old Fogies can’t accept the transition whereas Teenagers find this the natural way of things. However perhaps even the teenagers have blinkers on.
This word ‘transition’ sounds like a continuum as we adjust websites to give satisfactory user experience in these new mobile devices. That’s the natural line of thought engendered by the One Web Principle of the World Wide Web Consortium.
Microsoft has an article giving 5 tips for making your Web site wireless-friendly that largely support that notion. The 5 tips runs as follows:
- Know that “wireless” entails an array of different sizes
- Be inclusive in your design
- Alternatively, consider a separate site for wireless users
- Don’t plan to add too much
- Don’t take too much away, either
Four of them follow that transition principle but Tip #3 seems to be singing from a different hymn sheet. .. and perhaps that’s the more fruitful line of thought. Almost everyone starts from a Desktop PC computer education. That’s the ‘natural’ way of doing things. The blinkers are on. Picking up the Microsoft Tip #3, it may be more appropriate not to be seeking transitions but rather to forget completely that Desktop PC way of doing things. Assume that the first and only device you have ever seen has a small screen with a width of 130 pixels. Now determine the tasks you wish to accomplish and starting from scratch think how to use that very limited screen real estate to develop usable solutions. If you are sufficiently ruthless in applying that new mindset, who knows what different designs might result.
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