Now it would appear that the Web is in a much more hazardous position.  This is the Web we all know (as in World Wide Web) although Robert Scoble prefers to call it the  ‘common web’ while Chris Saad and Adam Singer call it the ‘Open web’.

The death of the Web has been a recurring theme in recent times but this latest wave is triggered by a post from Robert Scoble berating Dave Winer and John Battelle for not saving the common web before it was too late.  They were not there supporting him on January 3, 2008 when he tried to link his Facebook contacts to the common web.  

The lesson today, four years later, is that the common web is in grave threat, not just from Facebook’s data roach motel but from Apple’s and Amazon’s and, now, Google.
…
Normal users don’t care about the argument anymore and they are addicted to Facebook and Google+ and Twitter and apps on iPhones and Android. Heck, if you are at the Super Bowl tomorrow the official app is on iOS and Android and not other platforms.

Chris Saad is a little more sanguine in suggesting The Open Web Is Dead – Long live the Open Web

Robert Scoble is right about the Open Web. It’s in real danger. URLs are fading into the background,  native Mobile apps are all the rage and Facebook threatens to engulf the web into a proprietary black hole.

However he also is optimistic that this is a cycle:

The battle of Open vs. Closed is a sine wave. First, closed, proprietary solutions come to define a new way of fulfilling a use case and doing business. They solve a problem simply and elegantly and blaze a path to market awareness, acceptance and commercialization. Open, however, always follows. Whether it’s a year, a decade or a century, Open. Always. Wins. The only question is how long, as an industry, are we going to keep our tail tucked between our legs in front of the the great giant proprietary platform of the moment or are we going to get our act together to ensure the “Time to Open” is as short as possible. It takes courage, co-ordination and vision, but we can all play our part to shorten the time frame between the invention of a proprietary app and the absorption of that value into the open web platform.

Adam Singer is also optimistic in suggesting The Open Web (Still) Isn’t Going Away.

It makes the most sense to develop a digital strategy that invests in both the open web and in other people’s platforms in such a way that is designed to meet outcomes (vs. just being trendy).

He bases this view on the following tenets:

• Media companies (modern and traditional) are not just going to abandon their sovereignty
• Serious artists / content creators use both corporately-owned platforms and independent
• Archives still have a lot of value for real people (even if early adopters continue to ignore this)
• RSS / email are far from dead, they’re actually really useful. Just not “sexy” – but who cares when you can easily use them too?
• As a digital marketer and content creator, my professional workstation always beats mobile for real work

From all this it would appear that the Web will cover perhaps the minor share of all the information on the Internet.  In such a case if Google indexes only URLs that appear on the Web, any search they do would provide a very partial answer to queries.  PageRank would no longer have relevance.  Could they still deliver a satisfactory user experience?  It all looks very bleak for Google Web Search.

Post from: StayGoLinks

Google Web Search On Its Last Legs

Technorati Tags: app internet, Facebook, Saad, Scoble, web

Related Posts

• January 29, 2012 -- The App Internet – Disruptive Technology For Google Search (1)
• August 12, 2009 -- Mobile Local Marketing – or MLM (4)
• May 29, 2009 -- Social Media Is An Oxymoron (19)
• March 31, 2009 -- Twitter Chat Rooms (4)
• February 18, 2009 -- The NOW Web Is Not The Mobile Web (2)

In case the title is a little baffling, we’ll go step by step through what it means.  Apologies to those who wish to proceed more rapidly.  A disruptive technology is defined as follows:

Disruptive technology is a term coined by Harvard Business School professor Clayton M. Christensen to describe a new technology that unexpectedly displaces an established technology.
…

Christensen demonstrates how it is not unusual for a big corporation to dismiss the value of a disruptive technology because it does not reinforce current company goals, only to be blindsided as the technology matures, gains a larger audience and market share and threatens the status quo.

As you will see, that is a most appropriate explanation for what we are about to discuss.

App

Most people will know the word App which can be defined as follows:

(APPlication) The term has been used as shorthand for "application" in the IT community for decades. An app is a piece of software. It can run on the Internet, on your computer, or on your phone or other electronic device.  However, it became newly popular for mobile applications in smartphones and tablets, especially due to the advent of Apple’s iTunes App Store in 2008.

The Mobile Web

The World Wide Web Consortium (W3C) has promoted a Mobile Web Initiative:

Combining the power of the Web with the strengths of mobiles devices.

W3C’s mission includes ensuring that the Web be available on as many kind of devices as possible. With the surge of powerful mobile devices in the past few years, the role of the Web as a platform for content, applications and services on these devices is increasingly important.

Google Search Promotes The Mobile Web

Google has a dominant position in search on the Web.  The Mobile Web is increasingly important so naturally Google wishes to maintain its search superiority in this new ‘cyber-space’ too.  That is why we see initiatives such as its advice on Making Websites Mobile Friendly.

The Mobile Web Is Challenging And Can Be Annoying To Users

Unfortunately it is not always easy to condense the information visible on a desktop PC screen to a screen, which may have only 10% of the screen ‘real estate’.  Input of data and control is also much more difficult since keyboards are tiny and there are no mice.

This is why many suggest a satisfactory user experience on a smart phone will only be achievable using an App rather than a traditional web page.  Some far sighted people were seeing this 15 years ago.

In 1997, Wired published a now-infamous “Push!” cover story, which suggested that it was time to “kiss your browser goodbye.” The argument then was that “push” technologies such as PointCast and Microsoft’s Active Desktop would create a “radical future of media beyond the Web.”

This is now borne out by what is happening in the market-place.  According to Mashable, Consumers Are Now Spending More Time on Mobile Apps Than the Web. 

It is hardly surprising to see headlines such as The Web Is Dead. Long Live the Internet.

We should be clear on the dynamics.  It’s not just that Apps work better.  What we see on the Mobile Web is often hardly a satisfactory user experience.  As ReadWriteWeb suggests, Like a Gangly 8-Year-Old, the Mobile Web Needs to Grow Up.  As they say the Mobile Web is often annoying.

The App Internet

Forrester CEO George Colony gave a speech at LeWeb, where he proclaimed three thunderstorms are coming. The first one of these is the death of the web and the emergence of a new kind of Internet called the “App Internet.”

As John McCarthy of Forrester Research explains:

I see innovation coming from the combination of apps and smart devices like appliances and cars, improved user experience around the apps by better leveraging the context from the sensors in the devices, and enabling the apps to take advantage of new capabilities like near field communications (NFC) for things such as mobile payments.

Using An App Does Not Require Google Search

If we are living on the Internet, but not on the Web, then that implies a different role for search engines such as Google Search.  Likely it is a much smaller role and whether it can support the same volume of advertising are key questions that come to mind.  Google will continue to have a major stake in the App Internet through Android and through its Chrome Webstore.  However Google will have to reconsider its strategy in the light of this major shift.

Post from: StayGoLinks

The App Internet – Disruptive Technology For Google Search

Technorati Tags: Android, app internet, forrester research, george colony, mashable

Related Posts

• February 6, 2012 -- Google Web Search On Its Last Legs (2)
• December 30, 2011 -- iPhone vs Android: Which Won In 2011? (9)
• December 15, 2011 -- Android’s Majel Is Not An Apple Siri Rival (4)
• December 3, 2011 -- Samsung Galaxy Tab 10.1 Looks A Winner (1)
• November 29, 2011 -- Google’s Android May Pay Billions To Apple (3)

Clicking this link will give you hosting packages at 25% off normal prices for your first invoice, if you click this link and use the coupon code ‘sglthankyou’.

• Shared hosting: Normally $4.95 is reduced to $3.71/month (for as many months as you prepay)
• Reseller Hosting: Normally $24.95 is reduced to $18.71/month (for as many months as you prepay)
• VPS Hosting: Normally $19.95 is reduced to $14.96/month (First Month)
• Dedicated Servers: Normally $174 is reduced to $130/month (First Month)
• The discount applies to the client’s first invoice. The VPS and dedicated server hosting services are only available on a monthly basis, therefore the promotion applied only to the first month’s invoice.
• Current clients are eligible to take advantage of this offer on additional hosting accounts only. In order to receive the discount on an additional account, current clients must keep their original, existing account open and in good standing in order to continue receiving the discounted rate on their new account.

If you are looking for great web hosting at the best possible price, you can’t do better than to go with Hostgator. Click on the link above, use the coupon code ‘sglthankyou’ and tie down your web hosting package with a 25% price reduction off your first invoice.

Post from: StayGoLinks

Hostgator Web Hosting at 25% off

Technorati Tags: black friday, cyber monday, hostgator, web hosting

Related Posts

• November 24, 2011 -- Hostgator Web Hosting 25% Off (1)
• December 19, 2008 -- StayGoLinks is now hosted by Hostgator (26)
• November 26, 2011 -- Nuance Cyber Monday Deals (1)

Hostgator offered a very special deal for Black Friday, that is November 25th on Central Standard Time (CST).  During that twenty four hour period, you could arrange Web hosting at 50% of the normal price.  This applied to the first invoice on whatever new service you were subscribing to. This promotion brought their already competitive hosting packages to the following low, low prices:

• Shared hosting: Normally $4.95 would be reduced to $2.48/month (for as many months as you prepay)
• Reseller Hosting: Normally $24.95 would be reduced to $12.48/month (for as many months as you prepay)
• VPS Hosting: Normally $19.95 would be reduced to $9.98/month (First Month)
• Dedicated Servers: Normally $174 would be reduced to $87/month (First Month)

The Small Print for the Black Friday Special Deals

Clicking this link will give you hosting packages at 25% off normal prices for your first invoice, if you use the coupon code ‘sglthankyou’.

1. Visitors did NOT need to insert a coupon code to receive the special pricing. The correct coupon code was automatically inserted on all orders placed on Black Friday.
2. Black Friday for this promotion ran from 12.01 am to 11:59 pm Central Standard Time (-6 GMT) Friday, November 25th, 2011.
3. The discount applied to the client’s first invoice. The VPS and dedicated server hosting services are only available on a monthly basis, therefore the promotion applied only to the first month’s invoice.
4. Current clients were eligible to take advantage of this offer on additional hosting accounts only. In order to receive the discount on an additional account, current clients must keep their original, existing account open and in good standing in order to continue receiving the discounted rate on their new account.

25% Off Web Hosting Packages

If you are looking for great web hosting at the best possible price, you can’t do better than to go with Hostgator. Click on the link to the right to tie down your web hosting package, and use the coupon code ‘sglthankyou’ to get the 25% discount on your first invoice.

UPDATE

The 50% Discount that applied on Black Friday will also be available on Cyber Monday CST.  Click on the button above to get your super deal.

Post from: StayGoLinks

Hostgator Web Hosting 25% Off

Technorati Tags: black friday, hostgator, web hosting

Related Posts

• November 27, 2011 -- Hostgator Web Hosting at 25% off (5)
• December 19, 2008 -- StayGoLinks is now hosted by Hostgator (26)

A number of companies in both Canada and the US now offer a variety of broadband packages.  Provided the company has a good customer service policy, then it is highly likely that the customer will make a deal that gives a great deal of satisfaction and at a very good price.

The service may be provided via a number of technologies.  One of the most reliable and robust, provided the infrastructure is in place, is service by cable.  A good example of what the customer can achieve is given by what Comcast Cable offers.

The Comcast Cable home telecommunications packages can include a number of services: High speed Internet access, DVR’s, HDTV, Digital TV and Digital Phone service for example.

With one of their packages, you can simply relax and enjoy all that great technology while leaving the details of how it all works and how it should be set up to the company.  The specifications of what is offered can be very impressive.

• Comcast High-Speed Internet service can connect your home to the Internet at speeds up to twelve megabytes per second and up to fifteen megabytes per second with PowerBoost™.
• With Comcast Digital Cable service, you can enjoy hundreds of channels of great TV programming using the highest quality technology with your HDTV set.
• Comcast Digital Voice® phone service has all the telephone features you might wish for like Caller ID, Call Waiting, and Voice Mail. You’ can talk to people all over the United States, Canada, and Puerto Rico at no extra cost!

You also get some other extras with Comcast High Speed Internet that may surprise you. You can have online storage space that can be used for web hosting or backing up essential data. You’ll also be provided with a Comprehensive Security Suite to keep your computer safer from online threats. You can also create a WiFi hot spot in your own home with a wireless router.

Provided you are in a Comcast Cable service area and can benefit from the Comcast Bundle Deals, what more could you ask for.

Post from: StayGoLinks

Broadband Package Deals

Technorati Tags: cable, HDTV, package, telephone, TV

Posts from the Archives You May Enjoy

• November 27, 2011 -- Free Online Touch Typing Tutor (1)
• May 29, 2009 -- Social Media Is An Oxymoron (19)
• March 10, 2011 -- Switch To Google Docs Now (3)
• March 10, 2007 -- Cell Phones – The Ultimate Challenge For The One Web Principle (0)
• August 8, 2007 -- The Mobile Web Experience (2)

For those who are following the ongoing SEO testing of the LMNHP approach to blogs, I continue to monitor SERP performances on the four SMM blogs where the LMNHP approach is being adopted. I am constantly amazed by the high rankings that are rapidly achieved by new posts. For critical tests I use Firefox using the Global Search Extension to avoid getting personalized search results. Today I saw a result that was really mind-blowing. Recency of post may play a part in this but it still is noteworthy.

I saw a guest post on the Problogger blog, which clearly has some authority. Its title was Why Professional Writers Need a Blog. Or Not. It suggested that professional writers on nonfiction topics would be well advised to have a blog whereas those writing fiction books would be better served by a static website. I have been looking for high profile blogs where I could see how well a post written using the LMNHP approach would rank against a high profile blog post.

This seemed an ideal subject and was also a topic I wished to discuss since I took issue with the opinions expressed by the author. I firmly believe that professional writers of all types are best served by a blog. As a result I wrote a post, Professional Writers Blog, that was uploaded just over 24 hours ago. The image below is the result when doing a relevant keyword search. This is a 9.0 million item search so there is high competition for this. The result is that shown by Google Australia (clearly far from Canada).

As you will see the blog post I wrote is at #3 while the Problogger post I was commenting on is at #4. Searches on other Google centres using non-personalized search had the two close together, sometimes in this order and sometimes reversed. I still find this hard to believe. Your mileage may vary but if you do a search rapidly for Professional Writers Blog, you may see somewhat similar results.

The LMNHP approach here is behaving exactly as it should. The latest single blog post web page is given as the SERP result with its own Title and with its own meta description. This description was chosen carefully to appeal to potential searchers for these particular keywords. Since this blog post is being shown as the front page of the blog for the time being, this maximizes the number of of back linkis that are registered against this particular URL. Its high ranking in the search engine results is a confirmation of the power of this approach. It is also particularly gratifying that the post outranks the Problogger post, which it was discussing. Recency may play a significant factor in such early results but usually posts will come back to a similar position after taking a dip for a week or two after the initial days of high rankings.

If anyone needed a graphic illustration of the power of the LMNHP approach, this search for Professional Writers Blog provides an outstanding example.

Post from: StayGoLinks

Professional Writers Blogs Are More Visible With LMNHP

Technorati Tags: blog, professional, website, writer

Related Posts

• March 29, 2010 -- An Outside-In View Of Websites (3)
• October 11, 2009 -- Best Least Known Blogging Tool (11)
• August 31, 2009 -- Website Audits Replace Website Reviews (10)
• May 20, 2009 -- Titles Must ReTweet Well (8)
• May 7, 2009 -- Time For A Mobile Website (7)

• different viewpoint
• different motivations
• different values
• alienation
• not included, and so on.

Outside In And Customer Service

Outside In has now been suggested as an approach in thinking about customer service in organizations.  What counts is how the customer perceives what is being done for them.

It very much relates to the notion of an organization as being customer centric.  In other words, this is an organization that focuses on customer needs.  Many traditional companies concentrate on producing high quality products and are sometimes described as product-driven.  They may not be adequately sensitive to customer needs.  The Outside In approach forces the organization to consider the perceptions that customers will have looking from the outside.

Outside In And Websites

This Outside In view also has merit in thinking about websites.  Many website owners are proud of the online presence they have created.  As they explore what they have created, they may well rightly feel that they have produced a website with a mass of useful information for their prospects and clients.  As they look from the inside, the online structure they have developed may well appear most impressive.

Taking the Outside In perspective may produce a different answer.  A visitor from the outside only sees the page they land on.  With Google searches that may possibly not be the front door: the Home page.  They may check out a few other web pages but are never fully aware of the hidden mountain of information that they could explore.  If a site map is provided, they can certainly see a long list of what is available but few visitors probably do that.

This different view of the website might appear just a question of different amounts of knowledge, but in fact the Outside In view is a better reflection of what this website notion really involves.

Websites Are Not What You Think

That Outside In view that sees only a series of web pages is in fact reality.  The alternative view that in some sense there is a website on the Internet which represents a closely related set of web pages is false.  If you do not find that statement sufficiently outrageous, then for simplicity let us say that websites do not exist.  A website is just a loose definition of a group of web pages connected by hyperlinks.  If you try to make a precise definition of a website, you will find that it does not fit most websites in real life.

Although an owner of an online property may feel a certain group of Web pages constitutes their website, the web pages are quite independent of each other and there is no simple tag or label that indicates which website they belong to.  Each web page does contain hyperlinks of course and these may well link with other web pages that are owned by the website owner.  The search engines only index web pages and they too have no tag or label that indicates which website any given web page belongs to. 

This is not just playing with words.  Of course the front end of the URL of a given web page may well be identical with the front end of other related web pages.  If so, any hyperlinks between the two web pages can be called internal links.  However at no stage of this analysis is a website label attached to each of these web pages.

This is not intended to fuel a philosophical discussion.  Rather these distinctions have very important consequences in how the group of web pages should be monitored and managed.

The Outside In Big Picture Of The Internet

The best big picture view of the Internet is that it is a huge population of web pages which are interlinked via hyperlinks.  Any association among a group of web pages is really determined by these hyperlinks.  It is not determined by whether or not those web pages exist within the same domain or sub domain.

You may occasionally hear that it is important to get inlinks or backlinks to a website in order to make the website more search engine visible.  This should really be interpreted to mean that the particular web pages that are the target of such inlinks will be more search engine visible.  It will also give more authority to other web pages they link to.  However the authority that passes through these hyperlinks will be the same whether these hyperlinks target closely related web pages or quite independent web pages.

The Outside-In Challenge

This outside in view of what we call websites highlights the challenge.  It is not sufficient just to get a large number of inlinks pointing to the Home page of that fuzzy collection you call your website.  This will get a highly diluted amount of authority for all other web pages that are buried deep within the website structure. The best working view is that every web page must create its own visibility through its own inlinks.

This is the difficulty with a traditional website.  You add a web page but the only inlinks it has are those created within the website architecture.  Special efforts must be made to generate backlinks specifically for any given web page.

This is where a blog becomes so much more powerful.  Every new web page (blog post) that is added automatically generates its own inlinks from a variety of sources.  Such things as Technorati tags or Deli.cio.us references are one way.  To this we can now add social media such as Twitter and Facebook, even though the initial references may have nofollow tags.  As human viewers see the references, they may create blog posts themselves that reference (link to) the new web pages.  In addition you have the whole slice of the Internet that is set up to handle RSS news feeds with other social media such as FriendFeed to spread the buzz even more.

So forget you have a website.  It is sloppy thinking and you will not target your efforts in the best way.  Realize that what you have created is a group of web pages.  Some of those web pages are much more important than others.  Those are the web pages that should be highly visible to the search engines.  Plan carefully how you can concentrate your efforts on those ‘money’ pages.  You will get much more bang for your buck.

Post from: StayGoLinks

An Outside-In View Of Websites

Technorati Tags: Google, Hyperlink, Web page, website, World Wide Web

Related Posts

• August 29, 2011 -- Samsung Galaxy S Fascinate 3G Smartphone (7)
• May 24, 2010 -- Professional Writers Blogs Are More Visible With LMNHP (1)
• April 21, 2010 -- Google Places Is Where It Is At (8)
• April 13, 2010 -- Look Mom No Home Page LMNHP (18)
• March 12, 2010 -- Google Nearby Stock Information (1)

I must admit my vision of Twitter is very much like that painted by Kelly Forrister  who sees it as the Twitter river.  She works on David Allen's Getting Things Done Seminars and provides individual Coaching for their clients around the world.

It's an interesting look on how fast the world is moving, or how little our attention spans are willing to absorb, that a quirky little service like Twitter seems to be luring so many of us in.  Have you ever been to one of those Lazy Rivers at a resort hotel? The kind where you hop in and out as you please? And around it goes, whether you're in the river or not. That's the best description I've heard of Twitter.

That's largely the way it goes even if you use some service like Tweetdeck to keep things somewhat organized.  Of course you have Twitter Search and  Hashtags that can allow you to explore just a smaller creek but it is still moving along.

This week I now have a new perspective.  If you want to get together with a few friends just to explore something rapidly, then you can use TinyChat, which are Disposable Chatrooms especially for the Twitter Generation

Sometimes all you need is a simple chatroom for real-time text chats. TinyChat solves this problem by creating simple, disposable chatrooms. Tinychats works exactly as advertised. It's a disposable, no-frills chatroom, with a deliberately limited feature set. There are no accounts to sign up for and whenever you open up a new room, TinyChat will simply create a new URL for you.

If you are looking for more permanence, then I highly recommend TweetChat, which gives you access to more permanent chat rooms.  In fact they are just showing you the tweets for a certain hashtag, but it is very user-friendly.

To get the idea, you might want to check out Brandchat,which is to be found behind the #brandchat hashtag.  This group meets every Wednesday to discuss branding , brand development and customer service. Every Wednesday morning 10 a.m. CST, they tap into their “collective mind” on Twitter and discuss everything branding. Next meeting is April 1st.  If you have a question, you can even join their Facebook group.  Anything on the Facebook wall gets put on the #brandchat agenda.

If up till now, Twitter has been a raging, tumultuous river, pop into a chatroom and enjoy quietly meeting a few people.  Why not try the Google #friendconnect chat room?  It always is very quiet there.

Post from: StayGoLinks

Twitter Chat Rooms

Technorati Tags: brandchat, chatroom, David Allen, Facebook, Online Communities, Tweetdeck, Twitter

Related Posts

• May 29, 2009 -- Social Media Is An Oxymoron (19)
• February 18, 2009 -- The NOW Web Is Not The Mobile Web (2)
• February 6, 2012 -- Google Web Search On Its Last Legs (2)
• August 19, 2009 -- Guy Kawasaki Repeats Tweets: So Do It (15)
• August 12, 2009 -- Mobile Local Marketing – or MLM (4)

Democrats mounted a nationwide effort Saturday to try to harness the grassroots support that helped propel President Obama’s campaign and use it to push for his administration’s initiatives.  Volunteers met in 1,200 to 1,300 locations across the country, organizers said — from a library in Arlington, Virginia, to a park in Brooklyn, New York, and to homes and restaurants in California.

In some, participants discussed the president’s agenda. In others, they set out to homes, subway stations and farmers’ markets, asking people to sign forms in which they pledge support for “President Obama’s bold approach for renewing America’s economy” and commit to asking friends, family and neighbors to do the same.

This is the first large-scale effort by the Democratic Party’s new “Organizing for America” initiative to use the network of volunteers to help build and push the administration’s agenda, although in February the group did host house parties where the proposed stimulus bill was discussed.  The objective is that organizers can continue growing the vast database of supporters’ e-mail and text addresses, which will include the Obama presidential campaign’s list of supporters.

The success of this type of initiative will greatly depend on the energy and determination of grassroots leaders like Sergio Salmeron, who energize their friends and team-mates to spread the word.

Sergio Salmeron, who started a Washington-area club after the election for supporters of the president’s policies. His effort Saturday afternoon brought together about 16 people, discussing everything from health care reform and whether the president is being inclusive, to foreign policy and whether the administration is on the right track, to the economy.   “Obama will need your help to win this fight,” Signer said. Then about half of that group set out to seek signatures at subway stops.

Grassroots leadership works well when hierarchies are downplayed and there is strong mutual respect. Activities like Barack Obama’s appearance on the Tonight Show with Jay Leno this week are clearly signs that the president is reaching out to his fellow citizens.

Grassroots leaders were always powerful forces in their own local settings.  What the Internet supports with the increasing popularity of social media is an enormous leverage of the power of their examples. 

Democracy is a political system in which the supreme power lies in a body of citizens who can elect people to represent them.  Now those same citizens at the grassroots can also make their own impact on how things get done by involving their friends and colleagues.

Related articles by Zemanta

• President Barack Obama on Tonight Show Full Interview Video (binside.typepad.com)
• Obama hangs out with Leno (thenewspundit.com)

Post from: StayGoLinks

Grassroots Leadership

Technorati Tags: Barack Obama, grassroots, leadership, social media, White House

Related Posts

• November 10, 2008 -- Barack Obama And Grassroots Leadership (6)
• May 29, 2009 -- Social Media Is An Oxymoron (19)
• January 4, 2009 -- Top Ten Lists Are Overrated (9)
• November 29, 2008 -- Reputation Management and Social Media (5)
• November 3, 2008 -- Talking Behind Your Back (8)

The Mobile Web is a subset of the World Wide Web.  The World Wide Web is all those online properties that are accessible once you know their Universal Resource Identifier (URI).  The Mobile Web is that section of WWW.that is accessible if you are using a mobile device.  The Mobile Web is thus defined by the hardware used to connect with it.  It is concerned with online properties that have a URI.

The World Wide Web itself is a subset of the NOW Web.  The NOW Web is intended to signify all those information packages or what might be called Instants that are currently available either via the Internet or perhaps via a telephone circuit or a cell phone wireless connection.  It might be an RSS news feed, or a request to get involved in a Google Chat, or even an indication that one of your Facebook friends has come online.

Clearly any Instants that you may be interested in should be accessible to you and ideally you should be made aware of their creation (via alerts) and of their ongoing existence.  The NOW Web is therefore defined by the interests of users or consumers.  It could be seen as a user-centric defined concept.  There are many technical challenges in working with this expanded NOW Web.  However this way of picturing the flux of information flow may suggest creative ways of better fulfilling consumers’ needs.  This NOW Web way of looking at the online scene was suggested by the way in which Twitter has so grabbed people’s attention and interest.

Footnote:  It should be mentioned that this use of the term, NOW Web, is much bigger than that suggested by Vaibhav Domkundwar.  The concepts are very much related, but this bigger use may suggest more interesting technical solutions.

Related articles by Zemanta

• A fitter Twitter? (news.bbc.co.uk)

Post from: StayGoLinks

The NOW Web Is Not The Mobile Web

Technorati Tags: Facebook, mobile phone, NOW web, Twitter, World Wide Web

Related Posts

• May 29, 2009 -- Social Media Is An Oxymoron (19)
• March 31, 2009 -- Twitter Chat Rooms (4)
• February 6, 2012 -- Google Web Search On Its Last Legs (2)
• March 29, 2010 -- An Outside-In View Of Websites (3)
• February 18, 2010 -- Line-ups no longer with the Mobile Web (7)